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Migrate from Firebase Dynamic Links before it’s too late

Firebase Dynamic Links shut down August 2025. Switch to AppsFlyer today with zero downtime, zero broken links, and zero headaches, all supported by our dedicated migration team.
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Customer experiences

Better end-user experiences are the key to stronger engagement. Discover how our customer experience and engagement suite lets you create impactful journeys that convert across channels and operating systems.

Email-to-app

Direct users from their mobile inbox to specific in-app content, driving higher conversions, LTV, and engagement. Create contextually relevant journeys by integrating deep linking with ESP and analytics. Tight ESP integration ensures that links stay intact, even when wrapped, while seamlessly connecting email and app analytics.

    Referral-to-app

    Build on the trust that already exists between friends to drive new users to your app through direct referrals, user invites, and content sharing. Referral-to-app experiences are essential to building frictionless paths from a user share directly to specific in-app content. Tap into the opportunity of OneLink-powered referrals at scale and drive user growth as well as existing user loyalty.

      Text-to-app

      Empower brands to engage users with time-sensitive messages using dynamically generated short links. With the high open and response rates of device-native and messaging apps (e.g., WhatsApp, WeChat, etc.), it’s critical that links smoothly and reliably deliver users to contextual, personalized in-app content. Text-to-app delivers on this promise and allows brands to drive ROI and LTV metrics for their messaging campaigns.

        QR-to-app

        Route users into your app from QR code scans taken at key engagement points such as in-store displays, connected TV (CTV), desktop websites, flyers and packaging, and out-of-home advertising. Rising in popularity, QR codes have become an important tool for driving business goals throughout the customer journey.

          Web-to-app

          Capture users on your mobile website or landing pages and guide them to personalized in-app content. Smart Banner and Smart Script dynamically generate links behind banners, CTAs, web copy, badges, and more, driving traffic to your app while enabling accurate measurement.

            All the capabilities of Firebase Dynamic Links, and more

            Maintain seamless user flows and consistent interactions through enhanced user journeys.

            Engage your users with exceptional experiences

            Create personalized, contextual journeys straight to your app while preserving user privacy. Using the suite, brands boost engagement across email, mobile web, offline channels, and more, driving revenue and increasing adoption, retention, and LTV.

            Rely on links powered by robust technology

            Direct users to their selected in-app content, whether or not they have the app installed. AppsFlyer links are also highly reliable and remain intact across all touchpoints.

            Simplify your migration with dedicated support

            Receive personalized guidance through every step of your transition. With dedicated CSMs, tailored resources, and continuous availability, we ensure a smooth migration, so you’re never alone in the process.

            Expand your reach with scalable solutions

            Automate the creation and management of personalized deep links at scale. With features like Bulk Links and OneLink API, you can streamline workflows, manage high link volumes, and ensure consistent user journeys across all channels, saving time and resources.

            All the capabilities of Firebase Dynamic Links, and more

            Capability
            Firebase Dynamic Links
            AppsFlyer
            Seamless user journeys
             
             
             
            Directs users to the accurate app store from any device/OS, enabling a direct install.
            Continues the user journey post-installation, taking users to the intended in-app destination via deferred deep linking.
            Offers personalized in-app experiences for users with the app already installed, leading them directly to relevant content.
            Flexible link management
            Enables using your own branded domain to create custom links for deep linking and redirection.
            Creates easy-to-share short links for seamless distribution across platforms.
            Supports bulk creation of links, simplifying management for large campaigns or high-volume use cases.
            Customization of landing pages for users clicking on links from desktop or laptop devices.
            Cross-channel & offline engagement
            Crafts smooth Web-to-app journeys using Smart Banner and Smart-Script that drive users directly from mobile web to in-app content.
            Integrates with ESPs, ensuring deep links work flawlessly in emails without breaking.
            Enables offline-to-app journeys with custom QR codes that direct users to in-app content.
            Comprehensive support & measurement
            Offers exceptional, hands-on support for any need, with dedicated teams and customizable solutions.
            Provides robust, detailed attribution and measurement of user engagement.

            Journey power multipliers

            Bulk Links

            Manage thousands of deep links without the hassle of manual link creation, ensuring optimized user journeys.

            Branded Domains

            Build user trust and eliminate friction with branded vanity links, giving users confidence to continue down the funnel. 

            OneLink API

            Create dynamic, personalized deep linking experiences at scale with automated URL generation.

            “AppsFlyer QR codes have been a gold mine for us. We’re now planning to put them in more places including in-store signs and shopping carts.”

            Ryan LeeSenior Product Manager

            “The process of migrating was much easier than we expected. We literally just switched overnight and haven’t looked back since. AppsFlyer instills real trust in their product when we’re speaking to them. They say ‘You guys do this and it’ll work.’ And it does work, so you don’t really question it. The migration to AppsFlyer really was seamless.”

            Egemen BorSenior Mobile Growth Manager

            “OneLink technology is one of the most powerful tools in Letgo’s toolbox. In just one year, leaning on OneLink in our user referral activities has led to a virtuous, viral cycle with a 38% conversion rate among existing and new customers.”

            Adrian SarasaUA Director

            “Picture this: you’re browsing the web, searching for the perfect flight to your dream destination. Suddenly, a banner ad catches your eye, enticing you to click and learn more. You click, and instead of being taken to a clunky website, you’re transported seamlessly to our airasia Superapp, where you can browse and book your flight with ease."

            Yen Huan Tai Growth & Digital Marketing Manager
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            Ready to boost your revenue with exceptional user experiences?